✍️ Job Title: Content Writer

🏢 Company: BTW Financial Services & IMF Pvt. Ltd.

📍 Location: Pune, Maharashtra

📝 Job Description:

BTW Financial Services & IMF Pvt. Ltd. is seeking an experienced and passionate Content Writer to craft engaging, informative, and brand-aligned content across digital platforms. If you’re a word alchemist who loves turning ideas into impactful messages, we’d love to meet you.

As a Content Writer, you'll be working at the intersection of finance and creativity, producing everything from blogs and video scripts to social media content that speaks directly to our audience while supporting business goals.

✅ Eligibility Criteria:

• Qualification: Graduate (Bachelor’s in Communications, English, Marketing, or related field preferred)
• Experience: Minimum 1–2 years in content writing, preferably in finance, insurance, or fintech.
• Language: Excellent command of English (Hindi/Marathi is a plus)
• Technical: Familiarity with SEO, AI content tools (e.g., ChatGPT, Grammarly, Jasper), and basic digital marketing practices.

🎯 Key Responsibilities:

1. Story Mechanic – Write compelling, original blogs, scripts, and website content that reflect our brand voice and values.
2. Content Sculptor – Structure content clearly and creatively, ensuring clarity, grammar, tone, and relevance.
3. Digital Storyteller – Develop engaging posts and campaigns for platforms like LinkedIn, Instagram, Facebook, and YouTube.
4. Brand Voice Architect – Maintain consistency across all content and communication channels.
5. Word Alchemist – Use SEO keywords and AI tools to optimize content, generate ideas, and maintain output quality.
6. Trend Tracker – Stay up-to-date with finance trends, content innovations, and audience preferences.
7. Collaboration – Work closely with the marketing and design teams to align messaging and campaign goals.

🧩 Key Skills & Attributes:

• Strong writing, editing, and proofreading skills.
• Creative thinking with attention to detail.
• Knowledge of SEO and keyword optimization.
• Ability to simplify complex financial topics.
• Familiarity with content planning tools and AI-assisted platforms.
• Excellent time management and multitasking abilities.

Education Level : Bachelor's Degree

Technical Education : N/A

Certificate : N/A

Industrial Certificate : Experience

Key Skills
Innovation & Strategy, Communication & Influence, Leadership & Collaboration, Cognitive & Analytical

Other Skills
Time Management

• English - Reading, Writing, Speaking
• Hindi - Reading, Writing, Speaking